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By using the 100 strategies in this book, you can take advantage of the Internet's great marketing potential to increase your business opportunities. Guerrilla Marketing guru Jay Conrad Levinson and computer whiz Charles Rubin's straight-talking, no-nonsense guide is especially helpful for small and medium-sized businesses, but it will help any business define, refine, and put its message onto the Net with ease. It includes weapons to streamline your online presence: your e-mail address and signature, company logo, canned messages, stationery, audiovisual aids, storefront, and packaging; weapons to ensure online customer comfort: your electronic order form, delivery speed, payment options, pricing, feedback mechanisms, guarantees, weekly tips, demonstrations, sponsorships, free advice, and electronic gift certificates; and weapons to publicize and advertise your company on the Net: electronic billboards, server links, an electronic catalog, co-marketing and tie-ins, press releases, and press kits.

This excellent book covers editing in the digital age, demonstrating the tools needed for effective text editing. Learn how to write powerful headlines and captions, and how to edit body text quickly and cleanly. It also concentrates on design in the digital environment, introducing typography and the related issues of readability and legibility. The skills of picture editing are explored, including image selection, cropping, manipulation and the ethics involved. These core skills and methods are then applied to the World Wide Web. Recent research into how people navigate Web pages is considered, and recommends ways to write more effectively for the online medium. The first section concentrates on editing in the digital age, demonstrating the tools needed for effective text editing. Dr Quinn shows how to write powerful headlines and captions, and how to edit body text quickly and cleanly. The middle section concentrates on design in the digital environment. Chapter five introduces typography and the related issues of readability and legibility. Chapter six covers the principles of design and how they can be applied to print and electronic publications. Chapter seven looks at the skills of picture editing, including image selection, cropping, manipulation and the ethics involved. Chapter eight investigates other forms of visual presentation such as diagrams, logos, maps and cartoons. In the final section, these core skills and methods are applied to the World Wide Web. Chapter nine considers recent research into how people navigate Web pages, and recommends ways to write more effectively for the online medium. Chapter ten examines how the principles of print design can (andcannot) be applied to Web pages.

Bizjournals - [logo]Bizjournals is an online media division of American City Business Journals, the nation's largest publisher of metropolitan business newspapers.

Online wedding - Something most often seen in massively multiplayer online role-playing games, online weddings date all the way back to the beginning of online communities and early online games such as The Shadow of Yserbius. Two people who wish their avatars, or characters, to be married will create an event that resembles a standard wedding.

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Online Logo Design - Online Logo Design Graphic Design Projects For Photoshop And Illustrator Self-paced, self-guided instruction is all well online logo design and good, but at the end of the day, most people could use a little feedback--especially when they`re ready to build a design portfolio online logo design and hit the job market. Not to worry, this book provides actual instructor feedback along with the self-paced, individualized instruction in Photoshop online logo design and Illustrator that designers need. ...

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